Year after year we push hard and invite cities from across the world to “Light up for TB”, urging local authorities to light up landmark buildings, statures, clocks in RED to show the commitment to end TB.
We thought that not only landmarks of the world should be light up in red, but that we can make all social media RED to honor and celebrate people affected by TB, TB survivors as well as all those providing support and care.
LETS MAKE SOCIAL MEDIA RED for this World TB Day 2024.
It´s time to get the support of the online community to let the world know that we can #EndTB. Take part in the #YesWeCanEndTB social media challenge and join the fight to #EndTB. As such, please use our #SwitchToRed AR Filter on Instagram and other social media platforms in honor of World TB Day 2024!
Here’s how to do it for Instagram:
- On your mobile device, visit @StopTB’s Instagram account or the Instagram’s Effect Gallery (Make sure your Instagram app is updated to the most recent version).
- Scroll to find @StopTB’s Switch To Red filter to use with any photo or video.
- Post your Instagram Story or Reel with filter.
- Download your photo or video to post in your feed, or on other social channels (see below).
- Invite everyone to join you and #SwitchToRed to light up for TB awareness! #YesWeCanEndTB!
We encourage you to post your Instagram Story with your filtered #YesWeCanEndTB photo and tag @StopTB.
We encourage you to save your filtered #YesWeCanEndTB photo from Instagram and post it to your Instagram Feed encouraging others to join you and #SwitchToRed for World TB Day..
Potential copy below:
“Join me and the Stop TB Partnership @StopTB and #SwitchToRed for #WorldTBDay.
Let’s unite in the fight against TB and bring awareness to this global health threat. #YesWeCanEndTB"
Here’s how to do it for Facebook:
We encourage you to save your filtered #YesWeCanEndTB photo from Instagram and upload it to your Facebook Story and Feed encouraging others to join you and #SwitchToRed for World TB Day. If your Instagram and Facebook accounts are linked, you can simply select “Share to Facebook” and your post will automatically cross-post.
Potential copy below:
“Join me and the Stop TB Partnership @StopTBPartnership and #SwitchToRed for #WorldTBDay. Let’s unite in the fight against TB and bring awareness to this global health threat. #YesWeCanEndTB”
Graphics: Saved Instagram Story filter and upload to Facebook
Here’s how to do it for LinkedIn:
We encourage you to save your filtered #YesWeCanEndTB photo from Instagram and upload it to LinkedIn with the same hashtags encouraging others to join you and #SwitchToRed for World TB Day.
Potential copy below:
“Join me and the Stop TB Partnership @StopTBPartnership and #SwitchToRed for #WorldTBDay. Let’s unite in the fight against TB and bring awareness to this global health threat. #YesWeCanEndTB”
Graphics: Saved Instagram Story filter and upload to LinkedIn