Sub Group on ACSM at Country Level - Workshops

Training Course: The 2006 Summer Institute On Integrated Marketing Communication For Behavioural Impact (Imc/Combi) In Health And Social Development 9-29 July 2006

Course Description: The course focuses on strategic communication planning for behavioral impact in health and social development. Behavioral results are the primary end-goals of health and social development programs. The course stresses that behavioral impact comes with effective communication programs purposefully planned for behavioral results, and not directed just at awareness creation, advocacy, or public education. The private sector experience in successfully using Integrated Marketing Communication (IMC) for consumer behavioral results points to an approach for achieving behavioral objectives in health and social development. The course is intended for health and social development professionals who have the responsibility for designing, supervising or managing health education, health promotion, and other information-education-communication (IEC) programs to achieve specific behavioral results in health and social development.

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ACSM Workshop Cairo, Egypt, 28-30 May 2006

Details to follow.

ACSM Consultants Workshop Harare, Zimbabwe, 22-24 May 2006

The WHO Regional Office for Africa, in partnership with Stop TB Partnership, conducted a TB ACSM workshop to provide an opportunity for consultants and partners to:
- develop a common framework for ACSM programming at the country level;
- hear and share lessons learned in ACSM for TB;
- familiarize themselves with the technical requirements for drafting GFATM proposals
- and, be oriented to the specific countries that will receive assistance with proposal development.
The participating consultants will be deployed to countries requesting help to assist the Country Coordinating Mechanisms (CCMs) develop the communication component of the 6th Round GFATM proposals for TB.

Intercountry ACSM Training Workshop for TB Control for Countries of the Eastern Mediterranean Region, Islamabad, Pakistan 21-24 February 2006

Eastern Mediterranean Regional Office(EMRO) and the Pakistani National TB Program, with support from JHU/Center for Communication Programs and the Stop TB Partnership Secretariat, organized a four-day intercountry ACSM training workshop with representatives from seven countries (Afghanistan, Egypt, Iran, Jordan, Pakistan, Somalia and Sudan). The workshop's main objective was to train medical, social and communication specialists on the effective use of health communications tools to develop successful national ACSM strategies. Once developed, these ACSM strategies will compliment the overall national TB control strategies. During the workshop participants learned how to apply a 5 step planning process to design and implement an effective TB communication strategy using available social and epidemiologic data to produce a measurable impact.

Click here for meeting presentations and related material
Click here for link to the WHO Regional Office for the Eastern Mediterranean

Meeting materials and presentations from the ACSM subgroup meeting in Mexico, 5-7 September 2005

Click here for the list of participants.

Presentations from the meeting can be found below:

• TB Presentation Mexico 2005 - James Deane Final.ppt
• Where are we in ACS at Country Level - Thad Pennas.ppt
• ACS Outcome Map for TB Control - B. Lozare.ppt
• ACS Strategy Indonesia - C. Basiri.pdf
• ACS-Mexico patient empowerment T. Torfoss.ppt
• Advocacy presentation - J. Lagahid.pdf
• AED's pathway cough to cure - S. Waisbord.ppt
• I_TB Mexico2005 RTC - R. Tapia-Conyer.pdf
• Local Solutions - local problems - B. Lozare.ppt
• Mary Poppins Model - D. Arbaca.pdf
• PRESENTACION MEXICO - Peru.pdf
• TBTV PEP B. Kampoer.ppt
• COMBI Mexico Presentation E. Hosein.ppt
• Kenya ACSM - J. Chakaya.ppt

ACS Workshop Santa Cruz, Bolivia May 31 - 3 June 2005

The Stop TB Partnership Secretariat and the Pan American Health Organization (PAHO) organized a TB Advocacy, Communication and Social Mobilization workshop for communication officers and national TB program managers from 13 countries in the Americas. The objective of this workshop was to improve the skills of participants to plan and manage strategic ACS activities to improve TB case detection and compliance.
Click here to read an interim report on the workshop

ACS Workshop Cairo, Egypt 5-7 April 2005

The Stop TB Partnership Secretariat and the Johns Hopkins Center for Communication Programs (CCP), organized a TB Advocacy, Communication and Social Mobilization consultant workshop in Cairo, Egypt. The objective of this workshop was to orient a cadre of communication consultant with the technical requirements for drafting GFATM proposals.
Click here for more information.

ACS EURO Workshop, Moscow. Russian Federation 14-16 March 2005

The WHO/Moscow and the Stop TB Partnership Secretariat organized a Stop TB Advocacy, Communication and Social Mobilization workshop. The main objective of the workshop was to equip the participants to assess their basic advocacy, communication and/or social mobilization (ACS) needs and on that basis formulate a 6-12 month work plan. Some of the participants will submit proposals to the GFATM 5th Round and used the workshop as an exercise for preparing an ACS component to their proposals.
Click here to read the workshop report and here to see the participants list.

Special Report: Result of 5th round GTATM board meeting

Success for ACSM - Click here for special report.

Introduction to Advocacy Communication and Social Mobilization Workshop International Training in Tuberculosis Control.

The Research Institute of Tuberculosis (RIT),
Tokyo, Japan
September 2005.
For Course information Click Here