Massive good can come from new on-line campaign

4 March 2010 - Geneva - The Millennium Foundation today launched a new campaign, MASSIVEGOOD, aimed at making it easy for individuals to do their part to help fight tuberculosis, HIV, malaria and other diseases.

People around with world will be able to make the choice to donate a small amount with a single click whenever they buy a plane ticket, book a hotel room or rent a car through a web site. “Our message is quite simple, you can help change the world one click at a time from where you are sitting and join a movement that will do MASSIVEGOOD,” said Bernard Salomé, Managing Director of the Millennium Foundation.

Funds raised through the campaign will go to UNITAID, an important donor of the Stop TB Partnership. Through UNITAID, first-line TB treatments have been provided to more than 743 000 people during the past three years.

UNITAID is a major funder of EXPAND-TB, which supplies diagnostics for multidrug-resistant tuberculosis (MDR-TB) to high-burden countries. The project is led by the Global Laboratory Initiative in close collaboration with FIND and the Stop TB Partnership's Global Drug Facility (GDF).

"We welcome this innovative campaign, which could raise millions of dollars every day to fight tuberculosis and other killer diseases," said Dr Marcos Espinal, Executive Secretary of the Stop TB Partnership. "We encourage all our partners and friends to spread the word -- give a click to help stop tuberculosis."

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